Watch and/or listen to our insights in action.
Join Effectv’s Mario Jaramillo, Director of Political Sales, and Lie Mack, Sr. Political Sales Manager, as they discuss how to effectively reach Hispanic and Latino audiences and voters.
Chris Vail, VP, Political Sales at Effectv shares why political advertisers are turning to addressable TV advertising to complement their traditional TV and digital ad buys, allowing them to target specific households with tailored messages. Chris Vail, VP, Political Sales at Effectv shares why political advertisers are turning to addressable TV advertising to complement their traditional TV and digital ad buys, allowing them to target specific households with tailored messages.
With November quickly approaching, candidates are doubling down on their advertising efforts to make sure they are reaching voters and potential voters. With viewership fragmented across screens, platforms, and devices, it is becoming more difficult for all advertisers to confidently target, engage, and create impact with voters where they are engaging with premium content.
Learn about the future of automotive advertising in this video of an expert panel at ASOTU CON 2024. Watch now for insights on transformative ad strategies.
At this year’s ASOTU CON, Dawn Williamson, Effectv Head of Sales Dev, discussed how auto advertisers can prepare for the future of TV advertising.
Watch this discussion of attention & its role in advertising effectiveness to learn what the experts recommend for harnessing TV's ability to captivate viewers.
Watch Amy Nisenson, VP Sales for Effectv & Stacey Chapman, SVP Digital Strategy for Burgerville discuss how consistent media investment can drive success.
Watch David Regn, Founder/CEO of Stream Companies & Anthony Jingoli, Director of Automotive Sales at Effectv, talk big pivots & auto ad strategies for 2023.
Learn from the pros behind the Fetterman for Senate campaign in this video. Watch them explain what made their multiscreen campaign a winner in this race.
Watch Pooja Midha, GM of Effectv & Sophia Ahmad, CMO of Xfinity discuss reaching new customers with data.