Comcast viewership data is combined with third-party data to give you a fuller picture of your customer. We can even layer in your own first-party data to get even deeper.
Reach the people who matter most to your business with a message built just for them. Build a targeted campaign driven by unique insights into viewing patterns, demographics, purchasing trends, affinity, and interest.
Raw data is one thing, but the magic really happens when you derive valuable insights from that data.
By applying layers of analysis, Effectv ensures your campaigns are built to perform from start to finish—and helps you understand the full impact of your advertising.