SPORTS ADVERTISING

Live sports all year long

Sports is unmatched in its ability to offer you both broad and targeted reach. Effectv has your ticket to reach sports enthusiasts who will be tuning in to all of the action. Make the right play for your potential audience with Effectv’s advertising offerings which unite the prestige of TV with cutting-edge technology, giving you a branding platform that puts your message in front of your potential customers efficiently and effectively. Sports enthusiasts are more ready than ever to watch. Now is the perfect time to align your business with the most thrilling, action-packed sports on TV. Contact us or your Effectv representative to advertise now.

By the Numbers:
Sports Win Big on TV

Sports is a powerhouse genre that attracts audiences.

91%

of sports on cable is watched LIVE 1

98%

of all sports programming aired on cable 2

89

of the top 100 cable telecasts were sports 3

37%

of all sports-related viewing on cable was sports news/commentary 3

Source: 1. Nielsen National TV View. Calendar year 2019. Sports Events rating comparison of Live and Live+7. 2. Nielsen NPOWER, CY 2019, ALL SN-SE-SC-SA Program Types. Based on total duration of programming. 3. Nielsen NPOWER. A25-54. Top Highest-Rated Telecasts in 2019. Comcast households.

Find Sport Superfans

Sports fans are loyal TV viewers. So as some sports seasons come to an end, fans don’t stop watching TV. With the Effectv Sports Matrix, find all the other sports your audience watches to reach them successfully.


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2022 Winter Olympics

The Beijing 2022 Olympic Games are right around the corner. Put your business on the podium by advertising on NBCUniversal’s coverage of the Games. Click below to learn more.



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NFL Football

The NFL delivers the highest ratings on the greatest stage in sports. And it’s not just about our hometown teams--it’s about watching all the games and all the expert analysis leading up to the games. Here are a few facts about the NFL to set you up for September.

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College Football

The road to crowning a national champion begins this fall with coverage of 80+ key match-ups on ESPN and ESPN2. Then, December kicks off Bowl Season. Here's some information on what to expect.


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TV Ad Planner

Build Your Campaign

Let's get started.

Growing your business is easier than you think.

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