SCALED VIDEO ADVERTISING

Reach Audiences With The Right Multiscreen Solution

National and local advertising, precisely targeted to drive real business results

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TV programs available

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Networks across all platforms & devices

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Of STB VOD & CTV impressions delivered to big screens

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Targetable audience segments

EFFECTV

One Of The Most Scaled Multiscreen TV Providers On The Market

We can create a customized CrossReach™ advertising solution designed to reach your brand’s unique audience across traditional linear TV, VOD, and IP-based platforms (mobile, desktop, tablet, etc.).

Our multiscreen marketing solutions feature premium inventory at scale across every device, backed by measurable proof of campaign performance – delivering the results that matter to our clients.

How we do it

Data

Insights from 30M+ Comcast households help us identify audience segments and viewing trends. Layering third-party, probabilistic data further enhances our models.

Brand Safety

We place ads in brand-safe TV and premium video content. There is no user-generated or pirated content.

Inventory & Scale

We provide access to the highest-quality inventory of programming across live, on demand, and streaming TV (OTT, TVE, CTV, etc.) across 66 markets.

Proven Results

Transparent campaign performance metrics and attribution across platforms provide insights for future campaign optimization.

Audience

Evolution of Media Currencies

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Research

Addressable Advertising

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Industry Councils

A Decade of Evolution

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Political

Reach Audiences on OTT

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