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Animal Planet immerses viewers in the full range of the animal kingdom with rich, engaging, high-quality entertainment, information and enrichment. Animal Planet taps into the instincts that drive us with stories and characters that resonate with the human condition.

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Who's watching?

23% Age 18-34
31% Age 35-55
46% Age 55+
44% Male
56% Female
19% College Grad
27% HH Income $30K-$49,999
18% HH Income $50K-$74,999
33% HH Income $75K
63% Own Their Home
31% Have At Least 1 Child