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Adult Swim is the adult-oriented nighttime programming block of the American children’s cable network Cartoon Network. The block gets its name from a phrase used by public swimming pools in the United States to label designated times when children are restricted from using the facilities in favor of adults.

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Who's watching?

59% Age 18-34
33% Age 35-54
8% Age 55+
63% Male
37% Female
22% College Grad
25% HH Income $30K-$49,999
17% HH Income $50K-$74,999
36% HH Income $75K+
46% Own Their Home
44% Have At Least 1 Child