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The Weather Channel The Weather Channel logo

From live coverage and alerts about severe weather to productions that capture the awe and wonder of nature, The Weather Channel® (TWC) is the leader in “all things weather” on television. TWC continues to introduce new original programming that generates buzz with a focus on the power of weather. As always, The Weather Channel is the trusted, valuable and compelling source of weather-related programming that focuses on the forecasting, impact and science behind weather.

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Who's watching?

14% Age 18-34
27% Age 35-54
60% Age 55+
51% Male
49% Female
22% College Grad
26% HH Income $30K-$49,999
18% HH Income $50K-$74,999
36% HH Income $75K+
72% Home Ownership Own
24% Children in HH At least 1