Make Change, Drive Results
Submitted by Lee Singletary | Published: December 18, 2020
Share on Social Media: | |
The automotive sector is on the rebound, with OEMs and dealerships in all tiers working through recovery from the global pandemic that shook the market. Automotive retailers are adjusting to a “new normal” that’s here to stay as the industry transforms.
Forward-thinking auto brands are staying two steps ahead of consumer expectations, changing the way cars are sold by rolling out innovative technology – both online and offline – and challenging the traditional dealer franchise system. Combined with maintaining ad spend and visibility, strategic auto dealers are successfully continuing to grow throughout the pandemic.
Learn more in a guide, Make Change, Drive Results: Automotive Marketing Learnings to Increase Engagement & Sales.
Most Recent Posts
![]() VIDEO Effectv Presents "Live Sports in 2021: What's Next on TV"Beet.TV hosted a leadership series presented by Effectv in partnership with the VAB. Learn how advertisers are pivoting their strategies to reach sports fans this year. |
![]() RESEARCH/REPORT Guide to Promoting TV Shows & MoviesThe explosion of choice in platforms and programs is upending some of the “tried and true” strategies to reaching audiences hungry for new content. Download our guide to learn changes tune-in advertisers can make to convert audiences. |
![]() VIDEO Watch the Culture Conversations Webcast Episode 4 ReplayBlack-owned small businesses have been some of the hardest hit by the Covid-19 pandemic. Learn how you can help these businesses survive and thrive in a webcast featuring several leaders discussing the importance of investment and resources. |