Giving Back

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Backpacks for a Bright Future

Effectv is committed to improving its communities and making a positive impact in the markets it serves. For the 16 million kids who come from families struggling with extreme poverty, school supplies can make all the difference in the world to their future success. The kids helped today may be future leaders of tomorrow.

Kids In Need Foundation
By the Numbers
What’s Next

Ensuring Every Child Is Prepared

Effectv teamed up with Kids In Need Foundation that works to ensure every child is prepared to learn and succeed in the classroom by providing free school supplies to students most in need. Giving back to the communities it serves is part of the company’s DNA.

In 2018, five backpack building events were held in Effectv's offices in New York, New York, Englewood, Colorado; Bethesda, Maryland; Quincy, Massachusetts; and Sacramento, California. There, employees and invited friends, family and colleagues came together to fill the backpacks with school supplies. Watch the video to learn more about the initiative. #SchoolSuppliesChangingLives

Click here to learn more about the Kids In Need Foundation.

Making a Difference

By the Numbers (as of October, 2018)

16 million kids come from families struggling with extreme poverty
275 participating Comcast Spotlight employees nationwide
2,600 backpacks assembled and delivered
5+ varying school supply items included in each backpack, including information on the Internet Essentials program from Comcast. Click here to learn more.

Follow Along Through Social Media

Throughout the year, Comcast Spotlight coordinates in-office backpack building events for employees in select offices. Then, the backpacks are distributed in our communities to students enrolled in pre-identified schools most in need of supplies. Follow along on our social media pages!