Who's Watching

48% Age 18-34
38% Age 35-54
14% Age 55+
40% Male
60% Female
23% College Grad
25% HH Income $30K-$49,999
16% HH Income $50K-$74,999
36% HH Income $75K+
49% Home Ownership Own
51% Children in HH At least 1

MTV is the world’s premier youth entertainment brand for P12-34. MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy, Grammy and Peabody award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile.

One Sheet

Featured Programs

  • Jersey Shore Family Vacation
  • Floribama Shore
  • Ex on the Beach
  • Teen Mom
  • Catfish: The TV Show
  • MTV Video Music Awards
  • The Busch Family Brewed
  • Are You The One?
  • Ridiculousness

For more information on how to advertise on MTV, contact your local Effectv Representative.

*Please note network insertion dependent on market

Programming Highlights

Siesta Key / The Hills: New Beginnings

MTV's highly-anticipated hit series, Siesta Key is back as the perfect summer escape starting Wednesday, May 12 at 8:00 pm (ET) leading into the new season of The Hills: New Beginnings for a night of back-to-back premieres. Siesta Key's new slate of sizzling episodes focuses on Juliette and Kelsey hustling to launch their businesses, Brandon embarking on his unexpected journey into fatherhood, Chloe refocusing her energy, and Madisson's nuptials right on the horizon. But life takes an unexpected twist when the crew steps off the Key and into uncharted territory. On The Hills: New Beginnings, based on the original docu-series, Audrina Patridge, Ashley Wahler, Brandon Thomas Lee, Brody Jenner, Frankie Delgado, Heidi Pratt, Jason Wahler, Jennifer Delgado, Justin “Bobby” Brescia, Kaitlynn Carter, Spencer Pratt and Whitney Port return alongside newcomer Caroline D’Amore. Kristin Cavallari will also appear.


What's Playing

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