Who's Watching

21% Age 18-34
34% Age 35-54
45% Age 55+
40% Male
60% Female
32% College Grad
20% HH Income $30K-$49,999
17% HH Income $50K-$74,999
51% HH Income $75K+
75% Home Ownership Own
32% Children in HH At least 1

Whether they want to reinvent and transform their own spaces or sneak a peek inside the homes of their neighbors, viewers who are passionate about home will find a plethora of programming options on HGTV. HGTV delivers the superstar experts, fascinating families, compelling renovations and stunning transformations that make all things home fun. HGTV is America's favorite way to get entertaining, relatable and inspirational home and lifestyle content.

One Sheet

Featured Programs

  • Property Brothers
  • My Lottery Dream Home
  • Extreme Makeover: Home Edition
  • Love It or List It
  • Flip or Flop
  • Beachfront Bargain Hunt
  • House Hunters
  • Good Bones
  • Home Town

For more information on how to advertise on HGTV, contact your local Effectv Representative.

*Please note network insertion dependent on market

Programming Highlights

Martha Knows Best

Trusted lifestyle expert Martha Stewart, the Emmy(R) Award-winning television personality and The New York Times bestselling author, will bring her iconic home and garden talents to HGTV in the net's newest series, Martha Knows Best. Premiering on Friday, July 31, at 10:00 pm (ET) and 10:30 pm (ET), the series will follow Martha as she completes a variety of beautiful outdoor projects at her Bedford, New York, farm. Throughout the series, Martha's superfans - as well as a few of her famous friends, including Jay Leno, Snoop Dogg, Richard Gere, Lupita Nyong'o, Antoni Porowski, Zac Posen, Daniel Boulud, Sunny Hostin and Hailey Baldwin Bieber - will virtually pop in to chat with her and get advice on their own home projects. From planting vegetable and perennial gardens, to building stunning walkways and choosing plants for novice gardeners, the domestic doyenne will offer her expert tips, ideas and secrets to help everyone create a blissful, inviting and functional outdoor space that meets their family's needs.


What's Playing

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