back
Travel & Tourism

Olympic Game Farm

OVERVIEW:

As it sought to create awareness, build its online presence and bring in more visitors, Olympic Game Farm in Sequim, WA, chose Comcast Spotlight’s multi-screen marketing solutions to reach viewers in its home market and tourists from nearby counties.

STRATEGY:

As the landmark drive-through wildlife attraction reached its milestone 40th anniversary, a special commercial highlighting that heritage aired on top cable television networks like Animal Planet, Discovery, History, TLC, TNT, Travel Channel, USA and regional sports network Root Sports. Online, banner advertisement featuring one of Olympic Game Farm’s famous “waving bears” and an in-banner video advertisement featuring the park’s television commercial were featured on Xfinity.com.

SUCCESS: