Hometown Hub | Local Advertising – Video On Demand

TARGETING WITH HOMETOWN HUB

Advertisers can put their brand on specific Xfinity Hometown Hub pages to align their brands with specific cities.

With this mix of local advertising and advertising by content, Hometown Hub gives Xfinity On Demand customers direct access to curated content about their favorite cities. By speaking “Hometown Hub” plus a city name into their X1 voice remotes, video on demand viewers are taken to a unique page with TV shows, movies, short films, sports, consumer information, and other content all relating to that city.

You have the opportunity to showcase your brand by sponsoring a Hometown Hub page. A Hometown Hub sponsorship includes:

A custom co-branded message on commercials promoting the Hometown Hub
Your content included on the Hometown Hub with prominent promotional placement
Campaign reporting, with an Account Services representative to walk you through your results
Alignment with the pride in your city among visitors and locals

Hometown Hub One-Sheet

AUDIENCE TARGETING

Geotargeting

Deliver your ad at the local, regional, or national level.
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Targeting With Addressability

Reach audiences with your chosen characteristics at the household level.
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Targeting by Content

Use data insights to identify the right mix of networks and programming to achieve your campaign goal.
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Targeting by Creative

Deliver different messages to desired audience segments.
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Bring Your Own Data

Find your audience with even more precision by using insights from your own data.
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Build Your Campaign

Let's get started.

Growing your business is easier than you think.

Build Your Campaign

Let's get started.

Growing your business is easier than you think.

"We're able to reach targeted audiences and also deliver a message that is about us as a community resource."

Echo Leahy Center for Lake Champlain

"The biggest benefit is the exposure; when customers come in and tell you they saw your ad on TV, you know your investment is working."

Walter Manney

"The response we get from our commercials with Effectv is phenomenal."

Fluke Hearing Instruments

"Using Effectv's high-profile TV networks & websites, we're able to reach the right audiences at the right time right here in our backyard."

Nymeo Federal Credit Union

"It gets my name out there. I can tell from all the people who come to my practice and say they saw me on TV."

Manchester Family Dental

"Digital advertising helps you reach a whole new demographic of people that may not be watching TV the way a traditional customer is watching."

Amos A. Phelps & Son Insurance

"The reps at Effectv are great about working with you."

Albert Griffith & Sons Hardwood Floors

"The availability & affordability of advertising with TV Everywhere has helped us achieve our growth & hit different demographics."

Heritage Family Credit Union

"By far, of all the conventional market, Effectv has been the most effective in terms of value, attracting patients."

Dr. Benson & Associates